LCCM

Black pen with white text saying "LCCM" next to two black booklets with the words "LOVE. MUSIC. STUDY. JDY." in white and green letters. The booklet also has "LONDON COLLEGE OF CREATIVE MEDIA" and "Prospectus 2018/19" printed at the bottom.

Prospectus 19.

For the LCCM prospectus, the cover was designed as a strong visual statement, using Soft Touch lamination to create a smooth, tactile finish. This was combined with blind embossing on the lettering, giving the title a physical presence that could be experienced through touch as well as sight.

Click here to see LCCM prospectus interactive

Open magazine or brochure with two pages. The left page has text about students success at LCCM, mentioning award-winning artists and careers in music, film, game, TV, and media. The bottom has a blue caption 'Student success.' The right page shows a quote by Isabel Dakin, a photo of a man in a recording studio, and more text describing LCCM's focus on professional skills, along with the caption 'Expert tuition.'

Visual Language

Inside the prospectus, the same visual approach continues through bold typography, strong colour blocks and a clear editorial structure. The corporate colour palette becomes a navigational tool, helping to organise information while reinforcing the LCCM brand throughout the publication.

The combination of large type, photography and generous areas of negative space creates a modern editorial aesthetic while keeping the content accessible and easy to navigate.

External and internal Poster

Two colorful jazz event posters on a light gray background. The left poster features abstract shapes and the text 'JAZZ PATHWAY' and details of the event at The Venue on June 5th from 7:20 pm to 11 pm. The right poster has a yellow background with an illustration of a trumpet, the text 'Jazz PATHWAY,' and event details at The Venue on June 5th from 7:20 pm to 11 pm.

Merchandising

I have been tasked and responsible for designing and providing  a huge array of promotional material such as huddles, tote bags, notebooks and oyster, pens.

A person wearing a black hoodie with text that reads "LOVE. MUSIC. STUDY. LCCM" and "London College of Creative Media" underneath.
Black hoodie with white text that reads, 'LOVE. MUSIC. STUDY. LCCM'. Below the text, it says, 'London College of Creative Media' on a plain off-white background.
Black tote bag with bold white text reading 'LOVE. MUSIC. STUDY.', and smaller text at the bottom that says 'LCCM London College of Creative Media'.
Two spiral notebooks placed on a light beige surface. The notebook in the foreground has a black cover with a green stripe and a black-and-white image of a person, and contact information at the bottom. The notebook in the background has a white cove
Promotional card for London College of Creative Media with the text "LOVE. MUSIC. STUDY." and a black and white photo of a woman with headphones and a denim jacket.

Outdoors

I have been tasked with the development of videos to promote LCCM events even more enhanced level with the audiences we wish to engage.

For the first time in LCCM’s history I was tasked with and responsible for the creation of our first ever campaign to  promote LCCM courses on buses and on the London Underground.

Red double-decker bus parked on the street with a large advertisement for London College of Creative Media and courses in music. Buildings in the background and bicycles parked on the sidewalk.
Advertisement poster for London College of Creative Media (LCCM) showing a man playing an electric bass guitar on stage with a sunset-colored background.
An advertisement featuring a woman with a head wrap playing an acoustic guitar in a music studio or classroom environment.